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Final thoughts on marketing/publicity

Everybody knows that it's tougher than ever to get attention for books in today's market. Authors have to work twice as hard and twice as smart in order to achieve success. Furthermore, every person's goals and experiences are different -- that's why it's crucial to gather as much information as you can before you commit to spending your hard-earned bucks. The purpose of these posts isn't to try to convince anyone to do one thing or another. They are, however, intended to get people thinking and to provide information to help authors make smart decisions.

I hope you found them useful.

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Comments

Excellent info David - and great advice for all of us.

Thanks for doing this.

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About

David J. Montgomery is the thriller/mystery critic for The Daily Beast and the Chicago Sun-Times. He has written about authors and books for several of the country's largest newspapers, including the Washington Post, USA Today and Boston Globe.

He lives in the Washington, D.C. suburbs with his wife and daughter.

Email David J. Montgomery

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